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The Callagy Group - New York, NY
Services Included:
Complete Website Design
Podcasting Platform for Online Audio Classes
Blog Development
Research and Strategy Consulting on Web Marketing Options
Business coaches may just be the best case study of all when it comes to tangible results originating from Web 2.0 strategies.
The site developed for The Callagy Group was extensive. Sean Callagy, a successful lawyer and entrepreneur, was building the business rapidly and needed to employ web 2.0 strategies to stay ahead of the web curve and simplify operations for both the group and his clients.
After listening to Sean’s specific needs we went to work on a comprehensive web marketing solution.
Online Marketing and Client Acquisition:
The online marketing strategy took advantage of local listings and other web marketing resources to cost-effectively promote the group’s services within the New York area. By keeping an updated schedule of the monthly events on the site (with event descriptions) we drastically reduced the amount of phone calls for this information and gave prospective clients an idea about what the Callagy Group was all about.
Improving Coach-Client Relations:
In addition to the new acquisition strategies we created a “members only” area on the site where the group’s coaches could post class outlines and the live teleclass recordings (podcasting) so that if a client missed a meeting or just wanted to review the material again he or she could do so right from the comfort of their own computer. The office managers no longer had to spend countless hours printing class outlines and burning audio files onto CD’s to ship to clients. A complete web solution.
In the two months following the implementation of the strategy and the online teleclass platform the website traffic has increased to 30 times its previous levels and the Callagy Group has notified us that a number of new customers have been generated directly from these marketing efforts.
T.E. Whyte Construction - Saugus, MA
Services Included:
Complete Website and Logo Design
Marketing Brochure Design
Competitive Research and Strategy Consulting
TE Whyte is a local company. That’s why it was imperative to research the specific geographic market they were looking to capture.
Acuvar Creative was able to create a website and an online marketing strategy that took advantage of local listings and web marketing resources to cost-effectively promote their services within the region. In the two months since the implementation of the strategy TE Whyte’s website traffic has increased to 20 times its previous levels and they have notified us that at least 2 new customers have been generated directly from our marketing efforts.
The Governor’s Academy - Byfield, MA
Services Included:
Development of Flash Marketing Appeal
Online Fundraising Consulting
The Governor’s Academy development office is always trying to find new ways to encourage greater participation in the annual fund drive.
Acuvar Creative was able to develop an online flash presentation that would encourage giving by connecting with the alumni in a more visual, emotional way. The results were superb as younger alumni gave at a higher rate than any previous single campaign had attained and online donations saw an overall increase for the school year.
Please contact Acuvar Creative if you have more questions about the case studies associated with our site releases.
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MD Can Help - Cambridge, MA
Services Included:
Complete Website Design
Marketing Brochure Design
Competitive Research and Strategy Consulting
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Services Included:
Complete Website Design
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Services Included:
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